Overview:
The Council for the Development of Social Science Research in Africa (CODESRIA) is an independent organisation whose main objectives are to facilitate research, promote research-based publications and create numerous forums for the exchange of views and information among African researchers. All this aims to reduce the fragmentation of research on the continent by creating thematic research networks that cross linguistic and regional boundaries.
Project Description:
We worked with CODESRIA to update the user experience of the corporate website and accompanying elements such as the 2017-2021 strategic plan. Our strategy was to highlight all the important elements that make up the research centre without overloading the content. There was no existing brand guide, but the focus was on the colours orange and black. The original orange was not ideal for the digital space, so we darkened it with a reddish tone and complemented it with different shades of grey and black.
November 18, 2022
